Table 27.1. eBay Stores Subscription Levels

Level	Fee	Features
Basic	$15.95/month	Store listed in every category directory where you have items listed; position based on number of items listed; receive monthly store reports; send 100 emails a month to buyers; create five customizable pages; free subscription to eBay Selling Manager
Featured	$49.95/month	All features of Basic, plus Store rotated through a special featured section on the eBay Stores home page; Store receives priority placement in Related Stores section of search and listings pages; Store featured within the top-level category pages where you have items listed cross-sell products on view item pages; receive more detailed monthly reports; create 10 customizable pages; send 1,000 emails a month to buyers; and you get a free subscription to Selling Manager Pro and $30/month to spend on the eBay Keywords program
Anchor	$499.95/month	All features of Featured, plus premium placement in Related Stores section of search and listings pages; your store logo rotates through category directory pages (1 million impressions); send 4,000 emails a month to buyers; create 15 customizable pages; and you get dedicated 24-hour live customer support and $100/month to spend on the eBay Keywords program

You also have to pay eBay for each item you list and each item you selljust as in a normal auction. The difference is you're not listing for a (relatively short) auction; you're listing for longer-term inventory.

The insertion fees associated with an eBay Store are relatively simple. You pay 5 cents per month for items priced from $0.01 to $24.99, and 10 cents per month for items priced over $25.00. That's not as cheap as it used to be (the old listing fee was 2 cents per month across the board), but it's still not bad, compared to listings on the main eBay site.

Table 27.2. eBay Stores Final Value Fees

Closing Value	Fee
$0.01$25.00	10%
$25.01$100.00	10% of the initial $25, plus 7% of the remaining balance
$100.01$1,000.00	10% on the first $25 plus 7% on the part between $25 and$100, plus 5% on the remaining balance
Over $1,000.01	10% on the first $25 plus 7% on the part between $25 and$100, plus 5% on the part between $100 and $1,000 plus 3% on the remaining balance