How Big Is Too Big?
As you can see, it costs more (in both time and money) to run a
bigger business than it does to run a smaller one. At some point you'll need to
ask yourself just how big you want your business to grow. Do you want to run a
$50,000/year business that takes 80 hours a week of your
time, or limit yourself to a $30,000/year business that you can manage in an
eight-hour day? Is growing your sales worth the hassle of hiring an employee or
two or renting warehouse space, or can you be happy with a smaller home-based
single-person business?
Running a bigger business is a lot different than running a
smaller one. When you have a small business, you're truly working for yourself.
As your business grows, you're now working as part of a machineeven though
you're supposedly running that machine. There is much stress associated with
managing employees, making sure you have money in the bank to pay for rent, and
so forth. Many people prefer to keep their businesses small and their stress
levels low; others like the challenge of running and growing a thriving
enterprise.
Bottom line, you can control just how big your eBay business
becomes. If you want to keep it small, keep it small; there's nothing that says
it has to grow beyond a certain point. If you want to run a bigger business, go
for it. (Although there's no guarantee that will happen, of course.) The point
is, it's your choice to make. That's one of the benefits of running your own
business, after all; you have total control over the form that business
takes.
With an eBay business, you control the size by controlling the
number of auctions you run. You grow your business by running more auctions; you
limit its size by running fewer auctions. That's one of the things I really like
about an eBay businessyour future is fully in your own
hands. |