Overview
Project Communications Management is the Knowledge Area that
employs the processes required to ensure timely and appropriate generation,
collection, distribution, storage, retrieval, and ultimate disposition of
project information. The Project Communications Management processes provide the
critical links among people and information that are necessary for successful
communications. Project managers can spend an inordinate amount of time
communicating with the project team, stakeholders, customer, and sponsor. Everyone involved in the project should understand how
communications affect the project as a whole. Figure 10-1 provides an overview of the Project
Communications Management processes, and Figure 10-2 provides a process flow diagram of those
processes and their inputs, outputs, and other related Knowledge Area processes.
The Project Communications Management processes include the following:
10.1 Communications Planning - determining the
information and communications needs of the project stakeholders.
10.2 Information Distribution - making needed
information available to project stakeholders in a timely manner.
10.3 Performance Reporting - collecting and
distributing performance information. This includes status reporting, progress
measurement, and forecasting.
10.4 Manage Stakeholders - managing
communications to satisfy the requirements of and resolve issues with project
stakeholders.
These processes interact with each other and with the processes in
the other Knowledge Areas as well. Each process can involve effort from one or
more persons or groups of persons based on the needs of the project. Each
process occurs at least once in every project and occurs in one or more project
phases, if the project is divided into phases. Although the processes are
presented here as discrete elements with well-defined interfaces, in practice
they may overlap and interact in ways not detailed here. Process interactions
are discussed in detail in Chapter 3.
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Note |
Note: Not all process interactions and data flow among the
processes are shown.
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Communications skills are related to, but are not the same as,
project management communications. The art of communications is a broad subject
and involves a substantial body of knowledge including:
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Sender-receiver models. Feedback loops and
barriers to communication.
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Choice of media. When to communicate in
writing versus orally, when to write an informal memo versus a formal report,
and when to communicate face-to-face versus by e-mail. The media chosen for
communication activities will depend upon the situation.
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Writing style. Active versus passive
voice, sentence structure, and word choice.
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Presentation techniques. Body language and
design of visual aids.
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Meeting management techniques. Preparing
an agenda and dealing with conflict.
A basic model of communication, shown in Figure 10-3, demonstrates how ideas or information is
sent and received between two parties, defined as the sender and the receiver.
The key components of the model include:
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Encode. To translate thoughts or ideas
into a language that is understood by others.
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Message. The output of encoding.
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Medium. The method used to convey the
message.
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Noise. Anything that interferes with the
transmission and understanding of the message (e.g., distance).
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Decode. To translate the message back into
meaningful thoughts or ideas. Inherent in the model shown in Figure 10-3 is an action to
acknowledge a message. Acknowledgement means that the receiver signals receipt
of the message, but not necessarily agreement with the message. Another action
is the response to a message, which means that the receiver has decoded,
understands, and is replying to the message.
Figure 10-3:
Communication-Basic Model
The components in the communications model need to be taken
into account when discussing project communications. There are many challenges
in using these components to effectively communicate with project stakeholders.
Consider a highly technical, multi-national project team. For one team member to
successfully communicate a technical concept to another team member in a
different country can involve encoding the message in the appropriate language,
sending the message using a variety of technologies, and having the receiver
decode the message. Any noise introduced along the way compromises the original
meaning of the message. A breakdown in communications can negatively impact the
project