Culture
and Communicating The Guiding Principles, Objectives, and Behaviors
Boeing Rocketdyne explicitly communicates the importance of
innovation and knowledge sharing through its strategic objectives, which are to
execute a healthy core business, evolve strengths into new products, and expand
into new frontiers to expand the business and increase profitability. Five other
company objectives are specific to KM:
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to document and transmit explicit knowledge and to capture
tacit knowledge so it can be shared across the organization;
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to continuously improve methodologies and process or
business efficiencies through integrated product databases and product data
management that will increase the probability of first-round success;
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to decrease the amount of reinvention and duplication of
original work;
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to foster communication, collaboration, and connectivity
within the organization in order to decrease the time-to-market; and
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to maintain the organization’s competitive advantage in
propulsion and power markets and open or gain entry to new
markets.
Regarding innovation, Boeing Rocketdyne primarily focuses on new
product technology development, process improvements, and process integration to
improve quality and lower costs, as well as new process development in support
of new program and customer requirements.